How to Get High-Quality Leads with Google Ads?

Target the Right Keywords Focus on high-intent keywords — terms like “buy,” “hire,” “best,” “near me,” or specific product/service names indicate purchase intent Use long-tail keywords (e.g., “affordable web design agency in Kochi” vs just “web design”) – less competition, more qualified clicks Add negative keywords -aggressively to filter out irrelevant traffic (e.g., “free,” “DIY,” […]